Below are digital signage projects at UB Campus Dining & Shops I’ve made that are very original and not really based off of anything specific. I had Marketing’s approval on them all, and I followed font guidelines and color schemes that they seemed to use for each corresponding unit’s print material. But the creation and ideas were all my own. More information below each.
 


 

Crossroads Culinary Center (C3)

© 2019-2020
Below are all the C3 dining hall’s digital signs during each corresponding time flip explained below. The fifth/right most sign plays ads all day. The fonts and colors are based off of what Marketing usually used for print signage at C3. The dining hall managers have access to input menu items & cycles through a software the devs created and then it gets fed to my signs. The content block that features the menu items is a Web Widget in Rise Vision. I have the devs help me create the CSS and PHP based on my Google web font and color choices.
Click each image to see it in full resolution.
 


Breakfast

 


Closed before Dinner. After dinner, the 4th sign would also change to the closed ad on 1-3.

 


Dinner

 


Continuous Dining. On weekends, instead of brunch & dinner like Goodyear and Governors, C3 has “continuous dining” which just means they’re open most of the day and bring out each time period’s corresponding menu items throughout the day as they see fit. I still had the managers input their items in Brunch and Dinner like a normal weekend just to decrease confusion for students.

 


Summer signage. Since C3 is only open for summer groups in the summer and the schedules are sporadic/change often, it’s easier for the managers to still update the items on their end and then students can check online on the Menu page of the myubcard site. Everyone has a smart phone, so it’s best to just tell students to go to the site especially when there’s constant menu item updates.

 


 

Goodyear Dining Hall

© 2019-2020
Below are all the Goodyear dining hall’s digital signs during each corresponding time flip explained below. The fonts and colors are based off of what Marketing usually used for print signage at Goodyear. The dining hall managers have access to input menu items & cycles through a software the devs created and then it gets fed to my signs. The content block that features the menu items is a Web Widget in Rise Vision. I have the devs help me create the CSS and PHP based on my Google web font and color choices.
Click each image to see it in full resolution.
 


Breakfast. Brunch on the weekends is exactly the same except sign 1 has the Brunch menu instead of Breakfast.

 


Dinner

 


Lunch & Late night. These are static jpgs and don’t have changing menus with a web widget like Brunch/Breakfast/Dinner.

 


 

The Cellar

© 2018-2019
In 2019 I was asked to simplify the signage for The Cellar and remove the video effects, but I was really proud of the glow effect in my video graphics. I wanted it to give it that 50’s drive-in feel since that’s what a lot of their print signage was like from 2015-2019. Below is an example of the 4th (of 4) sign that featured their specials.

 


 

Miscellaneous Ads


© 2018 I filmed one of our student field techs grabbing a coffee and breakfast sandwich from the convenience store in Ellicott Complex, and then created a video advertisement out of it.